May 18, 2018

6 simple things B2B digital marketing gets wrong

At Sharp Ahead we often get asked to do audits of our clients’ (and prospects’) digital footprints, which is a great way to start to understand […]
April 25, 2017
B2B Content Marketing

Why you should read one more blog article on B2B content marketing

Enough I hear you say! Enough about content marketing, and thought leadership, storytelling, brandscaping, big data; and while we’re at it, enough about tailored content, content […]
June 27, 2016
Landing Pages

Building a landing page can help you understand your business better

Albert Einstein once said: ““If you can’t explain it to a six year old, you don’t understand it yourself.” Essentially Einstein was just reminding us that […]
May 11, 2016
Business Case For B2B Digital Transformation

Making the business case for digital transformation

Are you a B2B marketer trying to make the business case for digital transformation or investment? My colleague Rob Stevens, has some great- and by great I […]
March 24, 2016
Easter Marketing

Preparing for the Easter holiday: quick tips for B2B marketers

Easter weekend is nearly here, and you’re probably  looking forward to a few days of hot cross buns and chocolate eggs, but who is looking after […]
March 4, 2016
Sharp Ahead Results Page

Google yourself and your company – It’s Friday afternoon!

It’s Friday afternoon, so make yourself a cup of tea and Google yourself- and your company. Why? Narcissism aside, it’s a good idea to find out […]
February 27, 2016
SERP's For B2B

What Google SERPs changes mean for your B2B company

The past few days have been busy ones for #serps, with digital marketers and search experts reviewing what is arguably the biggest change to Search Engine […]
February 26, 2016

Reacting to Facebook Reactions

By now everyone has seen, and maybe even ‘Liked’ the new Facebook Reactions, giving us five new ways to respond to newsfeed content. Although users have […]
September 15, 2015
Google Referrer Spam

Google Analytics Referrer Spam

This is a public service announcement for B2B marketers using Google Analytics. I don’t plan to blog here very often about purely technical issues, but this […]
March 10, 2015
Google Is Now Your Homepage

Google is now your homepage

Have you done a search for your brand name on Google recently? If not, you might be surprised. Give it a try right now if you […]