Subheading
Are you a B2B marketer trying to make the business case for digital transformation or investment?
On this page:
My colleague Rob Stevens, has some great- and by great I mean practical and effective- advice on how to get buy-in from key budget holders.
His short white paper focuses on a few key areas of digital marketing that can offer solid return on investment for B2B companies. It offers some practical tips and useful statistics for getting the budget you need to execute them.
The paper also covers strategies for marketers in B2B companies who have previously engaged in similar activities and found they did not yield results that justified their costs.
On this page:
Subscribe
Receive our biweekly newsletter and stay up to date with the latest B2B digital marketing news and insights.
Latest Google Business Profile Features B2B Brands Must Know
The latest Google Business Profile features are not cosmetic tweaks or background noise. They are quiet, continuous updates that reshape how Google understands businesses.
Google’s December Core Update
Between Christmas parties and wrapping up last year’s activity, you would be forgiven for missing Google’s December Core Update—so here’s a short and a longer summary for you!
Boost Organic Strategy with LinkedIn’s Competitor Analytics
LinkedIn continuously evolves its analytics to help businesses reach users and grow their online presence, and one of the most important updates is the new ‘Competitors’ tab.
