Is the B2B Buying Journey Really Changing?
The B2B buying journey is changing at a fast pace, and B2B marketers must evolve their brand’s digital footprint now or risk obscurity in this new world.
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Considering webinars? 10 top tips and 2 alternatives.
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If you’re considering the pivot from face-to-face events to webinars, you’re not alone. In the era of social distancing webinars are an obvious choice for facilitating interactions between customers, prospects and suppliers.
Not sure if webinars are right for you? If you’re not comfortable running a webinar, or if you’re (rightly) worried your customers are being bombarded with them right now, here are two alternatives:
And of course, if you need any help defining your webinar strategy, want some coaching or hands on assistance, or just have some general questions on webinars, please get in touch.
The B2B buying journey is changing at a fast pace, and B2B marketers must evolve their brand’s digital footprint now or risk obscurity in this new world.
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