Google Optimize Is Going Away

Google have released the news that Google Optimize and Optimize 360 will no longer be available after September 30, 2023.

In this short clip, Sharp Ahead’s Dr John Woods talks about how we’ll particularly miss the personalisation capabilities of Google Optimize for B2B Marketing.

However, there’s good news, you’ve got until the end of September to find an alternative and your experiments and personalisations can continue to run until that date.