Everything B2B Marketers Should Know about LinkedIn Content Creators
Jennifer Esty
June 27, 2025
How you can transform your C-suite and employees into LinkedIn Content Creators—and why it’s a good idea.
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Sharp Ahead provide digital marketing consultancy and lead generation services to YPO, the UK’s largest public sector buying organisation.
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Our latest campaign for their Early Years range produced outstanding results in the first three months of its launch:
- 300 qualified leads (and counting)
- Cost per lead of less than £19
- 82% opt in for further marketing communications
The campaign focused on paid media and conversion optimisation, using a combination of search, display and social.
It proved that YPO’s unique value proposition for this sector is servicing latent demand for high quality, cost effective products in UK nurseries, clubs and preschools.
For more information on this campaign, or how Sharp Ahead could provide similar results for your B2B organisation, please contact Jennifer Esty.
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GEO Best Practice: Authority and Answers
Rachael Clark
June 27, 2025
Learn how to build authority and craft AI-ready answers with GEO (Generative Engine Optimization) — a must-know for B2B marketers.
Preparing for AIOs and Agentic Search: Top Tips for B2B Marketers
Jennifer Esty
May 13, 2025
AI is changing the world fast and SEO is no exception. Here’s how to start preparing for AIOs and agentic search now.
