Reading: 0118 322 4395 | Leeds: 0113 209 3580 | Oxford: 01865 479 625 |

 | Office hours: Monday-Friday 8:30am - 5:30pm

 | Email  | Office hours: Mon-Fri 8:30am - 5:30pm 

The Digital Maturity Index: An Analysis of the Digital Footprint of 100 UK Innovation Centres

75% of UK Innovation Centres not using digital marketing best practice

By Jennifer Esty  |  March 26, 2018

A Sharp Ahead report, released today, reveals that 75% of UK Innovation Centres are not taking full advantage of digital marketing best practice.



Headline Results

• 75% of Innovation Centres missing at least one basic best practice
• 65% could improve their search results page
• Only 45% have secure (https) sites
• 49% did not appear on the first page when searching for ‘office space’ in their geographic location

About the Research

• 100 UK Innovation Centres analysed in March 2018
• 14 performance indicators evaluated for each park
• Methodology mimics a prospective customer’s experience
• Results show opportunity for improvement for most organisations

Subscribe to our newsletter

Receive exclusive
B2B marketing tips, best practices and new developments.

We’ll send you our newsletter roughly twice a month. You can unsubscribe at any time.