B2B Marketers' Networking Event Thames Valley Banner
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B2B Marketer’s Networking Event – Thames Valley

By Jennifer Esty  |  May 16, 2018

A free networking event for B2B marketers in the Thames Valley. Meet up with your peers, make new connections and share best practice. Plus guest speakers and refreshments!

Where and When

When: Tuesday 12th June, 18:00
Venue: Work.Life, 33 Kings Road, Reading RG1 3AR

Why

A marketer’s life can be a lonely one in a B2B organisation. So we are creating an opportunity for B2B marketers to meet their peers, share best practices and make new networking connections.

This free event features a talk from channel swimmer and expert marketer Conor Gunn. Conor has held senior marketing roles in both B2B and B2C organisations including Microsoft and BT. He’ll be sharing how his channel swimming experiences have inspired him to be a better marketer.

Places are limited so sign up today to ensure your slot! Please note: this event is intended for practicing B2B marketers. To ensure a constructive networking environment we reserve the right to limit ticket allocations.

Our Speakers

Guest Speaker: Conor Gunn

Conor Gunn is a Chief Digital Officer and Customer Experience Director who partners with large companies, executives and agencies to drive business and digital transformation. He has delivering award winning digital solutions across multiple channels, devices and geographies.

In recent years he has been a Director at British Gas and Barclays. Previously he held senior roles at TK Maxx, BT and X-Box and is a Fellow of the Royal Society of Arts and the Chartered Institute of Marketing.

After spending over 20 years working in this space he knows what truly drives successful businesses and customer engagement, and it’s not mastering the marketing flavour of the week or the latest digital buzzwords.

It’s about truly understanding your customers and finding the profitable solutions that make their lives easier.

Conor is also the fastest Irish person to swim the English Channel. He will be talking to us about how that experiences have helped informed his success, how he approaches Delivering World Class Marketing that grows your business and telling us the Ten Things he has learnt from swimming the channel.

Dr John Woods MBA

John is an experienced technology CEO, CTO, data scientist and serial technology entrepreneur with 20 years’ experience consulting for and supplying to B2B companies. His entrepreneurial projects have spanned market research, web analytics and energy storage, as well as providing consultancy services to a range of B2B businesses. John holds a Doctorate in Astrophysics from Oxford University.

Agenda

18:00 Arrival & Networking
18:30 Introductions
18:35 Conor Gunn “How swimming the Channel made me a better marketer”
19:00 Dr John Woods MBA  “Making better B2B landing pages:  what we’ve learned from 250+ campaigns”
19:15 Panel Discussion
19:30 Drinks, Nibbles & Networking
20:00 Close

Oxford Business Breakfast Information
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Oxford Business Breakfast September 20

By Jennifer Esty  |  September 7, 2017

Sharp Ahead director, Dr John Woods, will be presenting What Success Looks Like in Digital Marketing on September 20 at 07:30 at the De Vere Oxford Thames Hotel.

John will present a case study demonstrating how to generate sales ready leads using digital marketing. The session will be full of practical advice to help you understand the best practices of digital marketing in order to drive growth in your own business.

What will you gain?

  • Learn why Google is your new home page, and why you MUST reflect this in your digital strategy
  • Understand why a new website won’t fix your digital problems
  • See a detailed end-to-end example of modern digital marketing done well

Where can you find out more?

For more information on the session, why not download this useful flyer?

Alternatively if you’d like to register now or need directions for travel, please visit the Thames Valley Chamber of Commerce site.

Members and non-members alike are invited to intend!

What are the Oxford Business Breakfasts?

The Oxford Business Breakfasts are designed to give you insights and informed opinions on topics that can impact your business, as well as great opportunities for networking with other local organisations. These events will provide you with a closer look at ’bigger-picture’ subjects, as well as giving the SME sector regular skills and knowledge updates from a range of speakers, generously prepared to share their experience with us. The breakfasts will also be a focus for our regular local and sector campaign activity throughout 2017.

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Join Us at Leeds Business Week October 10

By Jennifer Esty  | 

Leeds Business Week is a week long programme of over 100 events dedicated to the business and wider community across the city. Attracting delegates and contributors from across the Leeds City Region and beyond, Leeds Business Week promises to be a brilliant experience for everyone.

Driving Sales Growth with Digital Marketing

Sharp Ahead will show you how to improve your digital marketing and drive sales growth. You will also hear directly from YPO, the UK’s largest public sector buying organisation, about how they generated 200 new sales leads in 3 months on a limited budget.

To find out more about the event, or Leeds Business Week in general, visit the Leeds Business Week website.

Spaces are going fast, so please save your seat soon — register now!

Already registered?

Excellent, we can’t wait to meet you there.

For information on the venue, including parking and travel tips, please check out Aspire in Leeds.

Conversion Elite CRO Conference Information
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What is the biggest change in CRO in 2017?

By Jennifer Esty  |  June 15, 2017

Conversion Elite, an organisation dedicated to CRO best practice, interviewed Sharp Ahead’s very own Dr John Woods on the changes and trends in CRO in 2017.

John discusses the biggest changes from 2016, looks ahead to 2017, and offers some advice to people considering a switch to a career in CRO.

Conversion Elite – A CRO Conference

Interested in finding out more about how CRO can help your B2B organisation?

Join John at Conversion Elite on July 6, 2017 in London for a day dedicated to CRO best practice, delivered by the best in the business.

Why come to the Conversion Elite Conference?

  • To learn how to be a world class CRO practitioner
  • Because you want to increase online profits for your business
  • You want to provide great CRO for your clients
  • You want to network with world class CRO practitioners
  • You want to meet Dr John Woods!

About Conversion Elite

Conversion Elite is a one day, one track conference delivering pure practical content with eight actionable sessions designed to equip you with the knowledge you need to strengthen your CRO skills.

There is no nonsense and there are definitely no sales pitches. If you want to improve your skills and industry knowledge, discover the best CRO tools and become a finely tuned CRO machine, then Conversion Elite is for you.

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Lead generation CRO for niche B2B propositions: how to shoot in the dark

By Jennifer Esty  |  February 21, 2017

Join Sharp Ahead’s very own Dr John Woods at Conversion World 2017 on March 10 at 17:45.

John joins a stellar lineup of CRO specialists during the two day virtual conference.

He will be discussing how to optimise your B2B marketing when you’re targeting a niche audience, including:

  • Why b2b and b2c optimisation are different
  • How to succeed at b2b optimisation
  • How web analytics can still be relevant for b2b

Register for Conversion World 2017

Attending the event is free and places are still available. Register here.

If you can’t make the event but would like us to send you a recording of John’s talk, just let us know.