I’m thrilled to be a speaker at eMetrics London 2016. eMetrics has been running since 2002 and is one of the most prestigious digital analytics conferences. I’ve been an attendee before and my former company Site Intelligence was a sponsor of a number of the early events, but this is my first time as an invited speaker!

eMetrics London is part of a wider Data Driven Business conference which also covers conversion optimisation, email innovation and other topics.

The subject of my talk is “Lessons from history: what can WWII photographic reconnaissance teach us about how to manage digital analytics in a modern organisation?”. It’s a little quirky…

Please say hello if you come to the conference.