Issue 28 -
April 10, 2024
Google Search Console – An Overview for B2B Marketers
In this edition of our newsletter:
● An overview of Google Search Console for B2B digital marketers
● Dr John Woods’ talk on Consent Management Platforms
● The next TMM Oxford location revealed
Read on to find out more...
Google Search Console – An Overview for B2B Marketers
Learn about some of Google Search Console’s most important features for B2B marketers and how best to implement it in our latest blog.
Google Search Console isn’t the most glamorous tool in a technical marketer’s armoury, but it’s essential. It’s a foundational tool for SEO, but even if you don’t care much about SEO it can still be a lifesaver – for example if you have a PR or legal crisis related to some content, or if something goes wrong with your website.
All Things Consent Management
Consent Management Platforms (or CMPs) are a high priority for any B2B digital marketer’s tech stack. Sharp Ahead’s Dr John Woods spoke at the recent Privacy4Marketers conference on ‘How to Choose and Set Up a CMP for Your Website’. Check out this write-up of his talk from the conference organisers, MeasureMinds.
The Marketing Meetup Oxford - Location Confirmed
It’s official: the next TMM Oxford will be taking place at the Grassroots Workspace.
The event is scheduled for Thursday, May 16th. So, save the date if you’re interested in some top-quality networking with your marketing peers!
