Sharp Ahead Highlights
Sharp Ahead Highlights of 2017
January 2, 2018
HTTPS
HTTPS encryption – time to act or face damage to your brand
February 23, 2018

A Sharp Ahead report, released today, reveals that 88% of UK Science Parks are not taking full advantage of digital marketing best practice.

 

Headline Results

• 88% of Science Parks missing at least one basic best practice
• 92% could improve their search results page
• Only 61% have secure (https) sites
• 41% did not appear on the first page when searching for ‘lab space’ in their geographic location

About the Research

• 100 UK Science Parks analysed in January 2018
• 14 performance indicators evaluated for each park
• Methodology mimics a prospective tenant’s experience
• Results show opportunity for improvement for most organisations